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Signia Pure Charge&Go IX vs. Starkey Genesis AI

Check out our comparison of the Signia Pure Charge&Go IX vs Starkey Genesis AI. Listen to audio samples and see how the two hearing aids differ in terms of sound performance, features, accessories, and more.

Score
4.4
Signia Pure Charge&Go BCT 7IX
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Signia

Pure Charge&Go BCT 7IX

SoundScore 4.4/5
$3,298 per pair
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Score
4.1
Starkey Genesis AI RIC RT 24
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Starkey

Genesis AI RIC RT 24

SoundScore 3.7/5
$2,798 per pair
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Pure Charge&Go IX
$3,298 per pair
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Genesis AI
$2,798 per pair
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Product Overview

Pure Charge&Go IX
Genesis AI
Form Factor
Form FactorThis type of hearing aid sits behind the ear. A wire runs along the top of the ear and down to a speaker sitting inside the ear canal. An custom-fitted mold may be required.
Form FactorThis type of hearing aid sits behind the ear. A wire runs along the top of the ear and down to a speaker sitting inside the ear canal. An custom-fitted mold may be required.
Expert Rating
Score
4.4
Score
4.1
User Rating
4.37 reviews
3.512 reviews
Hearing Loss LevelHearing Loss LevelThis represents HearingTracker's best guess on suitability. Please consult a licensed audiologist to confirm your own candidacy for this device.
MildModerateSevere
MildModerateSevere
Product Features
Hands-freeRechargeableiPhoneAndroidTelecoilIP68
Hands-freeRechargeableiPhoneAndroidTelecoilIP68

Expert Ratings

Compare comprehensive test results and expert opinions.

Pure Charge&Go IX
Genesis AI

HearingTracker Score

Pure Charge&Go IX
4.4ABOVE AVERAGE

I was very impressed with the Signia Pure Charge&Go IX's overall design, sound performance, and app capabilities. These cutting-edge hearing aids offer advanced features such as hands-free calling, iOS and Android streaming, and a robust 39-hour battery life.

Read full review
Genesis AI
4.1AVERAGE

Starkey Genesis AI, launched in February 2023, is the previous generation of advanced hearing aids from American hearing aid manufacturer Starkey. Products in the family feature industry-leading rechargeable battery life, advanced AI-driven sound processing, and a redesigned ergonomic shape. It offers extensive features such as health and fitness tracking, fall detection, and compatibility with both iOS and Android devices for audio streaming and hands-free calling.

Read full review

HearAdvisor SoundScore

Pure Charge&Go IX
4.4ABOVE AVERAGE

Signia Pure C&G BCT IX achieved a SoundScore of 4.4/5 and a SoundGrade of A in HearAdvisor lab testing. It ranked #15 of 36 Prescription Hearing Aid devices tested. The Prescription Hearing Aid category average SoundScore was 4.13/5.

Genesis AI
3.7AVERAGE

Starkey Genesis AI achieved a SoundScore of 3.7/5 and a SoundGrade of B in HearAdvisor lab testing. It ranked #31 of 36 Prescription Hearing Aid devices tested. The Prescription Hearing Aid category average SoundScore was 4.13/5.

Build Quality

Pure Charge&Go IX
5.0EXCELLENT

Pure C&G BCT IX have an impressive build quality, featuring a top-of-the-line IP68 ingress rating. They also come with a robust portable charging case.

Genesis AI
4.8EXCELLENT

Starkey has improved the overall build quality with Genesis, as evidenced by the enhanced IP68 ingress rating. However, the portable charging case still feels somewhat less premium compared to those from other prescription hearing aid brands.

Battery

Pure Charge&Go IX
4.5EXCELLENT

Pure C&G BCT IX hearing aids offer around 39 hours of use per charge, which is plenty to get you through the day. Recharging takes 3 to 4 hours, which is longer than some other models, but this isn't a significant drawback given their exceptional battery life.

Genesis AI
4.6EXCELLENT

Genesis AI offers an impressive 51 hour battery life on a single charge, with a quick recharge time of just 3.5 hours. Their rechargeable battery outperforms most products available today.

Bluetooth

Pure Charge&Go IX
5.0EXCELLENT

Pure BCT IX are Bluetooth compatible with both iOS and Android devices, allowing for audio streaming and hands-free calling.

Genesis AI
5.0EXCELLENT

Genesis AI hearing aids are Bluetooth compatible with both iOS and Android devices, allowing for audio streaming and hands-free calling.

App Features

Pure Charge&Go IX
5.0EXCELLENT

Signia's app stands out with its user-friendly interface and modern, appealing design. It includes practical features like the ability to control the focus of your hearing aids and a mask mode to enhance speech clarity. Additionally, the app offers wellness features, utilizing hearing aid motion sensors for activity tracking.

Genesis AI
4.6EXCELLENT

The new My Starkey app features an updated look and retains useful features like sound customization and health tracking. However, user reviews indicate that connection issues persist.

Comfort

Pure Charge&Go IX
5.0EXCELLENT

I found Pure BCT IX to be very comfortable thanks to their ergonomic shape and earwire design. Your hearing care provider should ensure they are fitted for optimal comfort and hearing benefit.

Genesis AI
5.0EXCELLENT

Genesis AI RIC are capable of excellent comfort which can be personalized by your hearing care provider.

Design

Pure Charge&Go IX
4.8EXCELLENT

Pure BCT IX features a modern, sleek design and is available in a variety of colors, from discreet to bold.

Genesis AI
5.0EXCELLENT

I find Genesis hearing aids to be more modern and sleek compared to Starkey's previous generation. There are various color choices and the fitting can be adjusted to meet your needs and preferences.

Value

Pure Charge&Go IX
3.6BELOW AVERAGE

Signia Pure C&G BCT IX has a value score of 3.6/5 based on lab performance and public display price.

Genesis AI
3.1BELOW AVERAGE

Starkey Genesis AI has a value score of 3.0/5 based on lab performance and public display price.

Handling

Pure Charge&Go IX
4.6EXCELLENT

I did not run into any issues while using Pure BCT IX hearing aids. They are very easy to use once setup by your hearing care provider. First-time users may need some practice to get accustomed to inserting the receiver-in-ear style properly.

Genesis AI
4.7EXCELLENT

Genesis AI and the associated app are very easy to use, though the receiver-in-ear style may require some initial practice.

Pro Support

Pure Charge&Go IX
5.0EXCELLENT

You should receive quality hearing care and support from your provider. The Signia App should enhance your experience with AI assistance and user-friendly virtual appointments, given your provider offers telehealth services.

Genesis AI
5.0EXCELLENT

You should receive quality hearing care and support from your provider. Starkey also offers technical support and provides a Telehear remote services app, connecting your with your provider for remote care.

Lab Recordings

Listen to direct output recordings from our acoustic test lab.

Pure Charge&Go IX
Genesis AI
Busy CafeBusy CafeSpeech intelligibility improvement in loud environments
Hear this scene unaided, for comparison
Pure Charge&Go IX
Genesis AI
Quiet OfficeQuiet OfficeSpeech intelligibility improvement in quiet and moderate environments
Hear this scene unaided, for comparison
Pure Charge&Go IX
Genesis AI
Streaming MusicStreaming MusicStreaming music provides a full range of bass and treble
Hear this scene unaided, for comparison
Pure Charge&Go IX
Genesis AI

HearingTracker partners with HearAdvisor to provide recordings and performance data from an acoustic laboratory that follows standard scientific procedures. All hearing aids are fitted and performance-tested for mild sloping to moderate hearing loss. All audio samples cutoff above 10kHz.

Accessories

Compatible accessories for each hearing aid

Pure Charge&Go IX
Genesis AI
Battery Charger

Pure Charger

This small desktop charger addresses basic needs when it comes to providing power to the hearing aids. 2 LEDs indicate the charging status (one per hearing aid). The Pure Charger can be plugged into the mains via USB to a power adapter.

Pure Portable Charger+1

This charger offers comfort and charging on the go. Its power bank allows for 3 full charges of a pair of hearing aids. A lid protects the hearing aids and prevents dust accumulating in the charger. 2 LEDs indicate the charging status (one per hearing aid) and one for the integrated power bank. All of the chargers are available with the power plug.

Pure Dry&Clean Charger+1

The Pure Dry&Clean Charger not only charges the hearing aids but also offers UVC cleaning and drying technology to keep the hearing aids in peak condition. The UVC cleaning starts automatically when the hearing aids are placed inside and is completed in just 15 minutes. 3 LEDs per hearing aid indicate their charging status and an additional LED indicates the cleaning status. The Pure Dry&Clean Charger also has a lid to ensure optimal cleaning and storage of the hearing aids.

Multi-Charger

Stationary Signia charger compatible with multiple hearing aids.

StarLink Charger

Unique StarLink Chargers for Genesis AI mRIC R and RIC RT hearing aids – same design but with different charging slots to ensure secure hearing aid placement. These new chargers include on-board turbo charging for three hours of hearing aid use time in just seven minutes of charging and must be plugged into an external power source (i.e, wall outlet) to function/charge the hearing aids.

StarLink Premium Mini Charger

Unique StarLink Premium Mini Chargers for Genesis AI mRIC R and RIC RT hearing aids – same design but with different charging slots to ensure secure hearing aid placement. These new chargers include on-board turbo charging for three hours of hearing aid use time in just seven minutes of charging and an on-board battery for on-the-go charging.

StarLink Charger 2.0 (RIC RT)

StarLink Premium Charger 2.0 (RIC RT)

Bluetooth Streamer

StreamLine Mic+2

A wireless clip-on mic that streams audio to hearing aids from any Bluetooth device.

StarLink Remote Microphone ++5

Streams audio from a variety of sources to select Starkey hearing aids.

CROS System

CROS Pure Charge&Go T AX

CROS

CROS system for Starkey Genesis AI.

Remote Control

miniPocket

Enables push-button remote control of hearing aid functions.

Signia App+2

The Signia App provides a remote control, directional hearing control, telecare access, and access to connectivity and streaming settings.

Remote

Remote Microphone
None

StarLink Mini Remote Microphone

The Starkey StarLink Mini Remote Microphone enables hearing aid wearers to focus on a single speaker, making it ideal for noisy environments or television listening. The microphone pairs once and then automatically recognizes the hearing aids, and pairing can be done either within or outside the fitting software. It has a range of up to 65 feet and streams audio for up to 10 hours on a full charge. Volume and other settings can be adjusted via the hearing aid mobile app or remote.

StarLink Table Microphone

The Table Microphone is placed on a table to improve hearing for speech in a group setting. It contains 8 built-in microphones and transmits sound via a 2.4Ghz wireless connection.

Smartphone App
None

My Starkey

Designed with the input of hearing aid wearers, My Starkey pairs with select Starkey hearing aids to help you enjoy greater listening moments, improved well-being, and easier everyday living — all from the palm of your hand.

TV Streamer

StreamLine TV

Streams television sound to hearing aids over a distance of up to 30 feet (10 meters).

TV Sound+1

The Signia TV Sound is a high-quality stereo audio streaming device designed to deliver clear TV audio directly to Bluetooth-enabled Signia hearing aids. It connects to a TV via an analog or optical cable and requires a USB power source. Pairing is simple—users turn on the device, restart their hearing aids, and place them within 20 cm to establish a connection. Once paired, audio streaming can be controlled via the Signia app, allowing users to start, pause, and adjust the volume effortlessly. This device enhances the TV listening experience for Signia hearing aid users by providing direct, latency-free sound transmission.

StarLink TV Streamer+1

Plugs into analog or digital outputs and streams audio to select Starkey hearing aids.

Hardware

Pure Charge&Go IX
Genesis AI
AccelerometerAccelerometerThis hearing aid is capable of measuring acceleration through an embedded sensor.
No
Yes
Bluetooth® AudioBluetooth® AudioThis hearing aid is capable of streaming Bluetooth® audio certain phones and/or devices.
  • Bluetooth® (A2DP)
  • Made for iPhone (MFi)
  • Android (ASHA)
  • Bluetooth® Low Energy (LE)
  • Made for iPhone (MFi)
  • Android (ASHA)
GyroscopeGyroscopeThis hearing aid is able to determine orientation using embedded sensors.
No
Yes
Hands-Free CallingHands-Free CallingIt is possible to have a hands-free phone call with this hearing aid. You are not required to hold the phone up to your mouth.
  • Made for iPhone (MFi)
  • Android (ASHA)
  • Bluetooth® Low Energy (LE)
  • Made for iPhone (MFi)
IP RatingIP RatingIP Ratings rate sealing effectiveness of hearing aids against intrusion from foreign solid matter (dirt, dust) and moisture.
IP68
IP68
Push ButtonPush ButtonThe hearing aid features a push button which allows toggling across different sound processing programs
No
  • Program control
  • Volume Control
  • Mute control
  • Power on/off
  • Accessory volume
  • Tinnitus volume
  • Edge Mode+
  • Manual Alert
Rechargeable BatteriesRechargeable BatteriesCharge your batteries overnight in a docking station and get a full day's use (in most cases) of battery life the following day.
Lithium-ion
Lithium-ion
Tap ControlsTap ControlsThe hearing aid may be controlled by physically tapping it with your fingers.
  • Change program
  • Accept/end calls
  • Play/Pause
  • Voice assistant
  • Edge Mode+
TelecoilTelecoilThe hearing aid is able to pick up audio from landline telephones or public audio systems without using its acoustic microphones. This minimizes background noise and improves clarity and understanding, even over great distances. At performing arts venues, events, government meetings, etc., look for assistive listening systems (hearing loop, FM, and infrared systems), which must be provided at no cost under the Americans with Disabilities Act (ADA) and other international regulations.
Yes
Yes
Volume RockerVolume RockerA volume rocker or wheel to allows the adjustment of volume with a finger.
Yes
Yes

Software Features

Pure Charge&Go IX
Genesis AI
Adjustment BandsAdjustment BandsThese are frequency-divided sections that can be adjusted in a hearing aid in order to amplify sounds. Although there are rarely more than 10 frequencies measured in a hearing assessment, having more bands that can be adjusted may allow for improved speech understanding and user comfort.
20
24
Adjustment SynchronizationAdjustment SynchronizationThis feature allows for a more pleasant listening experience by ensuring that both hearing aids process sound the same way. If one hearing aid changes its processing in response to noise or speech, it will send a wireless signal to the other hearing aid so both process sound in the same way.
e2e wireless 4.0e2e wireless 4.0Control coupling, synchronization, binaural directionality, Spatial Speech Focus, CROS/ BiCROS.
Ear-to-Ear TechnologyEar-to-Ear TechnologyEar to Ear enhances sound quality and reduces listening effort by automatically adjusting synced wireless hearing aids to facilitate the best signal-to-noise ratio (SNR) and comfort in any listening situation.
AI Noise RemovalAI Noise RemovalArtificial Intelligence is utilized to remove or modify background noise from the sound signal to help isolate speech for better speech understanding.
No
  • Personalization
  • User Control
  • App Control
Automatic Phone ProgramAutomatic Phone ProgramHearing aids with this feature can detect when a phone is placed near them and automatically switch to a phone program. In this setting, the hearing aids will reduce background noise and increase the volume of the phone.
No
Autocoil and AutophoneAutocoil and AutophoneHearing aids with this feature can detect when a phone is placed near them and automatically switch to a phone program. In this setting, the hearing aids will reduce background noise and increase the volume of the phone.
Direction SelectionDirection SelectionAllows the user to select one or more directions to focus their hearing aids on. For example, some hearing aids allow the listener to focus on sounds coming from in front or back, or from the right or left.
  • 5/5
No
DirectionalityDirectionalityDepending on the types and number of microphones a hearing aid has, the hearing aid may be able to boost sounds from specific directions (by reducing sounds from other directions). This can be helpful to focus on a speaker directly in front of the hearing aid user, as well as to give the user information about where different sounds are coming from.
Binaural DirectionalityBinaural DirectionalityDirectionality provides scientifically proven enhanced speech understanding in noise. Available for bilateral fittings with directional microphones and e2e wireless link.Spatial SpeechFocusSpatial SpeechFocusAvailable for bilateral fittings with Ultra HD e2e.
  • Adaptive
  • Dynamic
  • Directional
Ear SimulationEar SimulationThe outer ear, or pinna, can have a significant effect on the frequency shape of sound arriving at your inner ear. Some hearing aids mimic the "pinna effect" when producing sound, to deliver more natural sound to the listener.
TruEar 360TruEar 360Reproduces benefits of the natural pinna effect by highlighting the difference between front and back sources of sound.
No
Echo ReductionEcho ReductionThis feature improves speech audibility by reducing the “blurring” of speech sounds that can occur in the presence of echoes.
Auto EchoShieldAuto EchoShieldAutomatically creates a more comfortable hearing experience in high-reverb environments leading to increased speech clarity and natural room perceptions.
No
Environmental AdaptationEnvironmental AdaptationThe hearing aid can detect different acoustical environments, like speech in noise, and adjust the sound of the hearing aid accordingly to drive comfort or speech understanding, etc.
Conversation Dynamics AnalyzerConversation Dynamics AnalyzerPrecisely analyzing conversation dynamics 1,000 times per second including turntaking and timing, locations of pure noise without speech, and levels of background noise.Conversation Source AnalyzerConversation Source AnalyzerConstantly scouts the acoustic environment to identify number of talkers and their location, precisely analyzing 1,000 times per second.5/5RealTime Conversation EnhancementRealTime Conversation EnhancementProvides uninterrupted engagement in noisy group conversations by seamlessly tracking the locations of all conversation partners and enhancing their speech.5/5
Sound ManagerSound ManagerGenesis AI's sound manager is trained on a larger and more diverse database of sounds making Genesis AI more accurate than ever. Both Evolv AI and Genesis AI have 7 different sound classifications that the hearing aid will automatically identify and apply adjustments on a channel-by-channel basis to help preserve the most important signal of all: speech.
ExpansionExpansionExpansion reduces audibility for very soft sounds. This can help to remove microphone noise, which is generated by soft environmental sounds.
No
4 levels
Extended bandwidthExtended bandwidthHearing aid provides amplification at frequencies (pitches) higher than the typical hearing aid.
12kHz
Yes
Extended Dynamic RangeExtended Dynamic RangeExtended dynamic range typically makes louder sound clearer. This may help with the reproduction of loud music or loud speech in a very noisy environment.
Yes
No
Fall DetectionFall DetectionUsing embedded sensors, this hearing aid may detect falls and alert caregivers. Mobile app may be required.
No
Fall AlertFall AlertWhen a fall is detected by the system, an audio prompt asks the user if they have fallen. If the hearing aid user elects to send the Fall Alert message to his/her contacts, they receive confirmation when each contact has been successfully reached.
Feedback SuppressionFeedback SuppressionIf any sound amplified by the hearing aid escapes the ear canal, it may reach the hearing aid’s own microphone and cause a harsh whistling noise. Some hearing aids are able to recognize when this feedback occurs and reduce or eliminate it.
Feedback cancellationFeedback cancellationHigh-speed monitoring and control of feedback risk in individual processing channels.
Feedback CancellerFeedback CancellerGenesis AI took Starkey's industry-leading feedback cancellation system and improved it's specificity by adding vent optimization. Vent optimization measures the amount of sound leaking out the ear canal back to the hearing aid microphones. If the software predicted less leakage than the measurement shows (i.e. using an occluded dome that is not as occluding as you might like), Pro Fit will ask the professional if they would like to adjust gain measurements to compensate for the additional leakage. The reverse is true.
Frequency LoweringFrequency LoweringUnderstanding certain speech sounds is dependent on the high frequency parts of these sounds. For individuals with high frequency hearing loss, this feature can take high frequency speech information and move it to lower frequencies where it will be audible.
No
Yes
Listening ProgramsListening ProgramsNumber of manually accessible listening programs (using push button, remote, app, or other switching method)
6
4
Machine LearningMachine LearningThis hearing aid employs machine learning to bring a higher degree of computer-aided intelligence to decision making.
No
Yes
Machine Noise ReductionMachine Noise ReductionNoise reduction for loud machine noise.
No
E2E Machine Noise Adaptation: Up to 22 dBE2E Machine Noise AdaptationDescription not easily accessible
New User AdaptationNew User AdaptationProvider may set the hearing aid to gradually get louder over the first few weeks or months of a new hearing aid fitting. This can be convenient for new users who want to experience maximum benefit without making a lot of trips to the provider for tune ups.
No
Yes
Noise ReductionNoise ReductionThis feature uses modern hearing aids’ processing power to examine the incoming sound signal, determine if noise is present and reduce the volume of the troublesome sound to increase comfort.
SoundSmoothing™: 3SoundSmoothing™Reduces the sound of clattering cutlery and rustling newspaper, etc.
Speech in Loud Noise ReductionSpeech in Loud Noise ReductionBoth Evolv AI and Genesis AI have Speech in Loud Noise, which is either on/off. It will default on if a restaurant or crowd program is made. It uses the NFMI radio for ear-to-ear streaming comparison when in a loud, noisy environment. The signals that are unique in time and level are considered noise and are rejected, whereas the signal that are similar in loudness and timing are considered speech and accepted.Speech in Noise ReductionSpeech in Noise ReductionThis feature uses modern hearing aids’ processing power to examine the incoming sound signal, determine if noise is present and reduce the volume of the troublesome sound to increase comfort.Up to 22 dB
Own Voice ComfortOwn Voice ComfortAmplification is applied differently to your own voice versus the other voices around you. This allows adequate amplification of people you want to hear and no over-amplification of your own voice.
OVP™ 2.0OVP™ 2.0Processes the wearer's own voice independent from ambient sounds, providing improved speech clarity and a natural perception of their own voice as well as background noise.
No
Phone in StereoPhone in StereoThis feature allows input from a phone presented to one hearing aid to be transmitted to both hearing aids at the same time, improving speech understanding.
No
E2E Phone StreamingE2E Phone StreamingThis feature allows input from a phone presented to one hearing aid to be transmitted to both hearing aids at the same time, improving speech understanding.
Power On DelayPower On DelayWhen you close the battery door to turn on your hearing aid, the hearing aid won't start producing sound for a certain amount of time. This can alleviate whistling (feedback) sound that sometimes occurs while inserting your hearing aid.
No
Yes
Processing ChannelsProcessing ChannelsThese are all the frequency-divided sections the hearing aid is able to examine at a single time. The hearing aid uses this information to determine whether the contents of each section are noise, speech, or something else and amplify the sound in each section accordingly.
48
64
Streaming Bass BoostStreaming Bass BoostBoosts bass when streaming audio
No
Yes
Sudden Loud Noise ReductionSudden Loud Noise ReductionThis feature detects loud sounds and reduces their volume to a comfortable level. Though not a replacement for hearing protection, this technology can greatly improve listener comfort.
No
Transient Noise Reduction: Up to 15 dBTransient Noise ReductionThis feature detects loud sounds and reduces their volume to a comfortable level. Though not a replacement for hearing protection, this technology can greatly improve listener comfort.
Tinnitus ReliefTinnitus ReliefTinnitus, or ringing in the ears, can be addressed by hearing aids in several different ways, such as introducing a soft therapeutic signal or targeted notched noise.
Yes
Multiflex Tinnitus ProMultiflex Tinnitus ProMultiflex Tinnitus Pro provides the next generation of tinnitus sound therapy for Edge AI hearing aids.
Unique Amplification StrategyUnique Amplification StrategyHearing aids all process sounds a little bit differently. Sometimes it varies even within one model.
Advanced Focus StreamsAdvanced Focus StreamsAdds up to 3 additional focus streams providing the correct amount of boost for each conversation partner's speech while allowing the wearer to stay connected to their environment.3Augmented Focus™Augmented Focus™Separates the focus sound (speech) from surroundings, creating a clear contrast between the two, which makes it easier to follow conversations.Conversation BoosterConversation BoosterDetermines the optimal balance of speech enhancement & noise reduction to augment speech while preserving the acoustic environment.5/5Dynamic Soundscape Processing 3.0Dynamic Soundscape Processing 3.0Integrates inputs for precise hearing aid optimzation, including (when available): acoustic sensors, motion sensors, OVP 2.0, noise detection, SNR analysis, and RealTime Conversation Enhancement.5/5Speech & Noise ManagementSpeech & Noise ManagementReduces listening effort using sophisticated sound processing.5/5SpeechStabilizerSpeechStabilizerPreserves the natural envelope of speech in any situation, including very noisy situations, which preserves acoustic cues that are important for speech understanding.
  • Consonant Enhancement
  • Voice AI
Wind Noise ReductionWind Noise ReductionAs wind blows against the microphones of hearing aids, unpleasant noise may be generated. Some hearing aids have the ability to recognize this wind noise and reduce its level. Such reductions may also affect the audibility of desired sounds, like speech.
eWindScreen binauraleWindScreen binauralBinaural processing of the audio signal (using Ultra HD e2e) delivers superb performance in asymmetrical wind environments.
Wind Reduction: Up to 35 dBWind ReductionAs wind blows against the microphones of hearing aids, unpleasant noise may be generated. Some hearing aids have the ability to recognize this wind noise and reduce its level. Such reductions may also affect the audibility of desired sounds, like speech.