LAS VEGAS, NV — HearAdvisor, a new audio testing lab dedicated to helping those with hearing loss, is launching at CES 2023 a groundbreaking solution to a common problem: understanding how performance differs among the many options available when it comes to purchasing a hearing aid.

HearAdvisor’s acoustic manikin measures and records hearing aid output.
HearAdvisor’s acoustic manikin measures and records hearing aid output.

In its sound-treated acoustic test lab, HearAdvisor has recorded and objectively evaluated almost 20 different hearing aids, including both over-the-counter (OTC) and prescription models. The data from these evaluations is now available on HearingTracker, the leading online hearing aid shopping resource.

“We're excited to launch HearAdvisor during CES 2023 and share the results of our evaluations with the public on HearingTracker,” said Steve Taddei, a doctor of audiology, audio engineer, and co-founder of HearAdvisor. “We believe that everyone deserves access to accurate, reliable information when it comes to their hearing health, and we're committed to providing that through our lab recordings and objective metrics.”

HearAdvisor Co-founder Steve Taddei, AuD, explains the need, impetus, and mission behind HearAdvisor. Closed captions are available on this video. If you are using a mobile phone, please enable captions clicking on the gear icon.

For many people with hearing loss, the process of purchasing a hearing aid has long been overwhelming and confusing. With so many different brands, models, and features to choose from, it can be difficult to know which ones perform better than others—especially when shopping for an over-the-counter product without the guidance of a trained hearing expert. Marketing claims from manufacturers can also be misleading, making it hard to know which hearing aids are the best fit for your needs.

Taddei said HearAdvisor’s mission is to change that equation. Using an industry-standard acoustic manikin, lab-recreated ambisonic audio environments, and validated scientific metrics, HearAdvisor will provide comprehensive and unbiased assessments of how well real hearing aids perform on the ear. And at HearingTracker.com, visitors are now able to listen to the lab’s recordings and compare prices for all of today’s most popular models.

HearingTracker visitors are now able to listen to the HearAdvisor lab’s recordings and compare prices for all of today’s most popular hearing aids and related devices.
HearingTracker visitors are now able to listen to the HearAdvisor lab’s recordings and compare prices for all of today’s most popular hearing aids and related devices.

“Consumers with hearing loss need much better information to make informed decisions, especially given the thousands of dollars they may spend on a pair of premium hearing aids,” said HearingTracker founder Abram Bailey, AuD.  “HearAdvisor’s independent, objective scientific data will introduce a new dimension of information for shoppers who until today had to rely on marketing claims and the subjective opinions of product reviewers.”

HearAdvisor is poised to make a big impact on the hearing aid industry and change the way people with hearing loss make decisions about their hearing health. To learn more about the founders and the scientific approach used by the HearAdvisor lab, be sure to visit HearAdvisor.com.