Hearable Technology Guide

Products, Features, Prices, and More

Hearing loss has been described as a growing epidemic—and for good reason. An estimated 1 in 7 American adults report some degree of difficulty hearing. Worse yet, 80% of those who could benefit from hearing aids don’t seek help. The good news? A new class of devices—hearables—are well positioned to help a big chunk of those who haven’t yet taken action.

Hearables lineup

Popular hearable devices from the world's leading innovators in the sector.

What are hearables?

Hearables are essentially “smart” earbuds. Wikipedia defines hearables and smart earbuds as “technically advanced, electronic in-ear-devices designed for multiple purposes ranging from wireless transmission to communication objectives, medical monitoring, and fitness tracking.” There are currently five main categories of hearables:

  • Sports true wireless earbuds
  • Voice-focused true wireless earbuds
  • Commodity true wireless earbuds
  • Hearing enhancement earbuds
  • Hearing aid hearables

On this page, we’ll be focusing specifically on hearing enhancement earbuds. For more information on the general true wireless earbud category, check out this article from audio xpress. And for more information about “hearing aid hearables” (hearing aids that have been branded as hearables), check out Phonak Virto, Starkey Evolv AI, Signia Insio AX, and Custom Made by ReSound.

Hearing-enhancement earbuds

Hearing-enhancement earbuds are a cross between smart wireless earbuds and traditional hearing aids. Companies like Bose and Apple have begun adding amplification features to their wireless earbuds to provide hearing assistance in difficult listening situations (like restaurants). Active noise cancellation, feedback cancellation, directional microphones, etc, are other traditional hearing aid technologies that are now being made available in direct-to-consumer hearing-enhancement earbuds.

Hearing-enhancement earbuds are sometimes referred to as personal sound amplification products (PSAPs). According to the FDA, PSAPs cannot be marketed as a solution for even mild hearing loss, and are intended only as a solution for situational hearing issues. However, the reality is that many people are using PSAPs / hearables to assist with mild hearing loss, especially in difficult listening situations.

Hearables offer a meaningful alternative for those who are not quite ready for the cost and stigma attached to traditional hearing aids. The cost is significantly less than the average hearing aid, with most hearables coming in at just a few hundred dollars a pair. Hearables also help to alleviate any potential stigma attached to hearing aids—most look like ordinary wireless earbuds.

How do hearables enhance hearing?

To enhance hearing, hearables collect sound using a microphone, amplify and process it using advanced digital signal processing technologies, and then provide amplified/processed sound to the ear through a tiny speaker. The sound processing components of hearables are made up of four primary parts:

  1. The microphone - The microphone picks up acoustic sounds from the environment and converts those sounds into an electronic signal. The electronic signal from the microphone is sent to the sound processor.
  2. The sound processor - The sound processor takes the analog electronic signal from the microphone and converts it to a digital format. Digitally-represented sound is enhanced and amplified by the processor and converted back to an analog signal before being sent to the speaker.
  3. The speaker - Sometimes referred to as the “receiver,” the speaker is the part that creates the sound waves that enter your ear and vibrate your eardrum.
  4. The battery - A power source of some kind is required to enable the functionality of the microphone, sound processor, and speaker.

Additionally, hearables often feature additional components for Bluetooth connectivity, tap-touch controls, noise cancellation technologies, movement and health sensors, and more.

How much do hearables cost?

Hearables typically cost the same as premium wireless earbuds. Industry-leading hearing-enhancement devices from companies such as Nuheara, Olive Union, BOSE, and Alango, typically cost anywhere from $200 to $500. This represents a substantial savings when compared to the average price of hearing aids. A recent Hearing Tracker survey of over 2,000 consumers found that the average price of a single hearing aid is $2,372.

Hearables are “self-fitting”

Hearables provide a convenient at-home do-it-yourself solution. A self-guided smartphone app is typically used to assess hearing issues and personalize the sound amplification provided by hearables. In the wake of COVID-19 and a growing need for in-home and affordable hearing solutions, the self-fitting aspect of hearables has become increasingly appealing.

Many hearable devices offer built-in or online hearing assessments. While not as thorough as a professionally-administered audiogram, such tests are certainly better than nothing. Having more individuals develop awareness of their hearing health challenges at an earlier stage is a clear benefit of the emerging hearables sector, a sentiment recently echoed by Dr Nicholas Reed, a Johns Hopkins researcher.

Brands that make hearing-enhancement hearables

The hearables sector is one of rapid growth and change. Companies offering hearing-enhancement hearables run the gamut from nascent startups to established giants expanding to a new niche. Below are some of the top brands offering legitimate hearables for hearing enhancement at this time.


Perth, Australia

Australia-based Nuheara positions themselves as a global leader in smart personal hearing devices. Nuheara’s proprietary and multi-functional intelligent hearable technology augments a person’s natural hearing and enables cable-free connections to smart devices.

Nuheara's IQbuds² MAX

Nuheara's IQbuds² MAX

Nuheara’s first product offering, IQbuds, debuted in 2016. Their most recent offering is the 3rd-generation IQbuds2 MAX earbuds, updated with active noise cancellation and several additional upgrades. Max is available for $299 on Nuheara’s web shop. A useful TV listening device, the IQstream, is also offered for $129 that attaches to your smart TV and allows for streaming sound wirelessly.


Cupertino, CA, USA

Since Apple entered the hearing amplification space with "Headphone Accommodations” in iOS 14, the company has added many more accessibility features to help people with hearing loss, including “Conversation Boost,” “Sound Recognition,” “Live Listen,” and “Mono Audio”. With the massive brand recognition and reach of Apple, these features promise to bring hearing help to millions.

Aerial drone photo Apple Park Cupertino, CA

Apple Park in Cupertino, CA

Headphone Accommodations is the key amplification feature included with AirPods Pro, AirPods Max, and Powerbeats Pro. After adding your hearing test results to Apple Health on your iPhone or iPad, supported earbuds and headphones will act just like hearing aids by applying personalized amplification to help you hear the sounds you’re missing. Conversation Boost arrived later, delivering industry-vetted beamforming directional microphones for AirPods Pro. You can pick up a pair of AirPods Pro for $199 at Amazon.

HearingTracker Audiologist Matthew Allsop provides some pointers on how to set up your Apple AirPods as devices that enhance your hearing. Closed captions are available on this video. If you are using a mobile phone, please enable captions clicking on the gear icon.


Copenhagen, Denmark

Audio equipment manufacturer Jabra entered the hearables space with the Enhance Plus in 2022. Backed by GN Audio A/S, the parent company of hearing aid manufacturers ReSound and Beltone, Jabra had previously integrated hearing tests into its Jabra Sound+ app, allowing users to create sound profiles tuned to their unique hearing profile. The Sound+ app supports a range of Jabra Elite, Evolve, and Evolve2 models.

Jabra HQ

Jabra's HQ in Copenhagen.

Enhance Plus represents Jabra’s first entry into the hearing-enhancement hearables market. Technically a hearing aid, Enhance Plus comes in a sleek ultra-compact design that meets expectations for those familiar with the Jabra brand. But, the sound quality is more like a hearing aid—likely due to power limitations imposed to deliver all-day battery life (great sound quality requires a lot of power). You’ll also need an iPhone running iOS14 or later to be able to use these. Currently, Jabra Enhance Plus is available only through hearing care providers, including the Beltone network.

HearingTracker audiologist Matthew Allsop provides his perspectives on the Jabra Enhance Plus. Closed captions are available on this video. If you are using a mobile phone, please enable captions clicking on the gear icon.


Tirat Carmel, Israel

Israel-based Alango Technologies manufactures the Wear&Hear series of products. The group of products is described by the company as a “line of concept, future-forward wearable audio devices.” Their mainstay hearable for hearing enhancement is the BeHear Access assistive hearing headset.

BeHear Access and companion app

BeHear Access and companion app

BeHear is intended to control and augment ambient noise, enhance speech, and/or utilize noise cancellation technology depending on the wearer’s environment. It features an excellent hearing customization feature in its app (which isn't necessary for operation) and comes with large buttons for those struggling with dexterity issues, and hearing loop access. The 2nd version of Access was launched in March 2022. It provides more amplification than the original model, and adds Bluetooth 5.0 and a new tinnitus relief feature. It’s available for $249 on Amazon.

The company also has released a newer product called BeHear SMARTO, a hand-held or body worn hearing amplifier with Bluetooth connectivity for people with mild to severe hearing problems. SMARTO features technology that enhances hearing and reduces background noise to clarify speech in live conversations, cell phone and video calls, and TV programs. SMARTO is currently available for $189.

HearingTracker Audiologist and Audio Engineer Dr. Steve Taddei reviews the features and provides sound samples for the Alango Behear SMARTO.

Olive Union

Tokyo, Japan

Japan-based Olive Union was founded on the premise of transforming the traditional hearing aid into hearing a more functional, elegant, sleek wearable that anyone would be happy to wear. The company has since launched three products using crowdfunding campaigns.

Olive Union Products

Olive Max, Olive Pro, and Olive Smart Ear (from left to right).

The company’s first product, Olive Smart Ear, looked like a typical in-ear true-wireless earbud, and is now discontinued. Olive Pro, which launched in November 2020, resembles Apple’s AirPods and features an enhanced app for customizing the earbuds’ hearing profile and tracking noise exposure. Olive Union’s latest product, Olive Max, sports a futuristic earhook design and is “suitable for up to severe hearing loss” with 1.5x more volume than Olive Pro. We have yet to review Olive Max, and Olive’s website indicates a current shipping date for Olive Max of November 2022.

HearingTracker audiologist Matthew Allsop provides his perspectives on Olive Pro. Closed captions are available on this video. If you are using a mobile phone, please enable captions clicking on the gear icon.

Bose and Lexie B1 Powered by Bose

Framingham, MA, USA

Bose is a well-known consumer-electronics manufacturer headquartered near Boston. The company is famous for kicking off a revolution in noise cancellation technology with the release of its QuietComfort Acoustic Noise Cancelling headphones in 2000. They entered the hearing health world when they launched Bose Hearphones in 2017. The product was a niche hit, but Bose discontinued the Hearphones in 2020.

In 2021, Bose became the first company to sell a fully-legal self-fitting hearing aid—under an FDA class that Bose helped to establish back in 2018. The Bose SoundControl hearing aid promised “audiologist-quality results” with no expert programming or hearing tests necessary.

Bose SoundControl

4.5 stars stars
6 reviews

Listed prices are for a pair of hearing aids in US dollars unless otherwise specified. Prices may change over time, and may vary by region.

However, SoundControl lacked wireless audio streaming and hands-free calling, features that were commonplace in 2021. By May 2022 it was reported the company would be getting out of direct hearing aid sales, and by late-July 2022 Bose announced a technology partnership with Lexie, a direct-to-consumer hearing aid company that is a division of the HearX group.

It would appear the Lexie B1 hearing aid Powered by Bose is very similar, if not identical, to Bose SoundControl in appearance and features. These new hearing aids are currently offered by Lexie for $899, which is about $50 more than the previous Bose SoundControl; however, it does come with Lexie’s substantial consultation and support packages.

Bose will no longer be offering its SoundControl device, but it says support is available to customers who have previously purchased the product.

An experienced hearing aid user takes the Bose SoundControl hearing aids for a comprehensive test drive in some difficult listening situations. He also provides his perspectives about how they perform when listening to music, and gives recommendations when it comes to purchasing these hearing aids for yourself. Closed captions are available on this video. If you are using a mobile phone, please enable captions clicking on the gear icon.

SoundWorld solutions

Park Ridge, IL, USA

SoundWorld Solutions was the brainchild of two social entrepreneurs who set up the company to create a globally affordable hearing aid that would provide decent inexpensive amplification. The result is a range of FDA-approved SoundWorld hearing aids, along with the company's Personal Sound Amplifier CS50+.

SoundWorld solutions CS50+

The SoundWorld solutions CS50+

The CS50+ has been used in Johns Hopkins research that has demonstrated successful self-fitting amplification approaches, and it features an optional Customizer App for a personalized hearing profile (it also has presets if you can't or don't want to use the app) and a recharging case. The device also has integrated Bluetooth for taking phone calls and streaming music. The CS50+ is intended for situational use, has been problematic in high humidity or moisture environments, and the earpiece resembles a Bluetooth phone headset (they are sold individually).

Personalized listening in headphones and earbuds

There are also some headphones and earbuds with integrated hearing tests, but in general most do not offer external amplification of sounds:


Australia-based Nura is a kickstarter company that markets innovative headsets and earbuds. The Nuraphone has two external and internal microphones located on each side of the headset, and reportedly evaluates otoacoustic emissions—sounds that your inner ear (cochlea) naturally emit themselves—for personalization. It offers effective noise cancellation and has a “social mode” so you can use the external microphones, with the music reduced slightly and external noises transmitted to the ear. The company also has released NuraTrue Pro wireless earbuds which offer personalized sound, adaptive noise cancellation, and the ability to play lossless audio without a hardwired connection.


In 2021, Utah-based Skullcandy made waves with two new partnerships: Bragi, an AI-powered software platform for wireless headphones, and Mimi Hearing Technologies, a provider of digital hearing tests and sound personalization. Mimi’s technology is available with the Grind Fuel Earbuds, allowing users to create personal sound profiles based on their hearing. The earbuds don’t, however, amplify external sound.


Logitech-owned Jaybird has integrated a basic hearing test into its earbud companion app. After pairing the Jaybird Vista or Jaybird Vista 2 earbuds with the app, you can create a Personal EQ, which involves adjusting sliders until you can hear each of the six test tones. The preset sound profile is automatically applied to all streaming audio.


Sonarworks is a maker of professional audio software used by over 50 Grammy-Award winning sound engineers. While the company doesn’t produce hearables, Sonarworks has developed SoundID, an app used by various headphone manufacturers. After pairing with a compatible set of headphones, the app guides users through a hearing test and sound preference selection, both of which feed into a custom sound profile. Users can further optimize their headphones’ sound using SoundID’s Parametric EQ.


Anker is a Chinese electronics company best-known for its line of battery and charging products. In recent years, they also entered the premium audio market. Anker uses the Soundcore app for a range of its headphones and earbuds, including the Soundcore Liberty Air 2 Pro. The app integrates HearID, a hearing test that generates a sound profile tailored to your hearing abilities.

OnePlus and Oppo

Like most smartphone brands, Chinese manufacturers OnePlus and Oppo offer earphones to go with their flagships. Earbuds from both companies use the HeyMelody app to support remote customization. While the app doesn’t include an equalizer, it does offer Audio ID, a hearing test that creates an optimized sound profile. The HeyMelody app works with the OnePlus Buds Pro and several Oppo earbuds.


The Samsung Medical Center conducted a study to show that the Galaxy Bud Pro are “effective for people with hearing loss.” The core functionality evaluated in this study is “Ambient Sound,” a feature that’s increasingly common in active noise cancelling (ANC) headphones. Essentially, “Ambient Sound,” also known as “Transparency Mode,” uses microphones to record external sound and pass it on to the headphone speakers. Since “Ambient Sound” doesn’t offer any sound customization beyond adjusting the volume, it’s not a true accessibility feature. When you’re using a Samsung phone, however, be sure to look into its “Adapt Sound” option.

What’s coming next?

The FDA’s new regulations for over-the-counter (OTC) hearing aids were finalized and published on August 19, and it’s anticipated that starting around mid-October, when the law takes effect, an increasing number of manufacturers will come out with headphones accessibility features. This means it’ll be more common to see earbud and headphone companion apps with integrated hearing tests and custom sound profiles, as well as hearables that offer speech amplification.

Other hearable technologies will continue to address more specialized niches. For example, Sennheiser is aiming to breathe new life into wireless TV headphones. The Sennheiser TV Clear true wireless earbuds, expected to hit the market in late summer 2022, can simultaneously pair with your TV and smartphone via Bluetooth; a separate TV transmitter is included. The TV Clear provides up to 20dB of high-frequency amplification, superior speech clarity, and Ambient Awareness Mode to hear surrounding sound while wearing the earbuds. Users can control the earbuds through the TV Clear app.

Apple is preparing to launch the AirPods Pro 2 with a new accessibility feature. According to leaks published by 52audio, the redesigned MagSafe charging case will feature built-in microphones that can transmit audio to the AirPods Pro 2 and may act as a remote microphone and/or to further help in the intelligent processing of sound. The type of microphone or the maximum distance between the earbuds and the case are unknown at this point.